ELR hires Sinf as new industry office

ELR, the trade association for electromechanical workshops and manufacturers of rotating machinery, has decided to hire Sinf as its new office from 2026.

– At a time when the demands for certification, sustainability and technical competence are increasing, we want to give our members the best possible support and development opportunities. Through the collaboration with Sinf, we gain much-needed expertise in finance, law, communication and member service that can strengthen ELR's core business, says Christer Eskilson, Chairman of ELR.

Sinf has extensive experience in running and strengthening associations within technology and industry.

– We look forward to translating ELR's strategic visions into practical benefits for members – everything from supporting certification processes and training efforts to simplifying the association's daily work, emphasizes Elina Qvarfordt, industry manager at Sinf.

The collaboration allows ELR to step up its work on certification, safety standards and skills development. The goal is simpler processes for companies and higher quality throughout the value chain.

– It feels very honoring to have been entrusted with the responsibility of being the ELR's office. We are proud to contribute to the association's continued success and long-term development, concludes Carl Aschan, CEO of Sinf.

ELR